- Lead the digital sales for new to Customer acquisitions and sales conversions across the product suite.
- Own the monthly and annual budget and leverage paid, earned and owned media to deliver top-quality sales performance at an optimized cost
- Assume ownership of lead generation (supply side) and sales conversion (demand side) efforts
- Improve efficiencies by monitoring, measuring and planning core Sales metrics (Leads, Accounts, Leads to Sales ratios, Sales efficiency TAT, Rejection ratios etc.)
- Develop expertise and market intelligence on competition sales practices, emerging online sourcing, instant decision models and identify right external partnerships and alliances to consolidate leadership position in digital sales and marketing
- Own and grow relationships with all primary online acquisition service providers Google, Media agencies, Display publishers, Large Ad networks, Social Media partners etc.
- Analyse and influence credit policy and sales processes governing Internet Sales to maximize sales throughput
Any Graduate / MBA